Friends operates ParkStores at Santa Cruz Mission State Historic Park, Natural Bridges State Beach, New Brighton State Beach, Seacliff State Beach, Seacliff State Beach and online. The stores offer nature- and history-themed merchandise for sale to benefit local parks and beaches. All proceeds from ParkStore sales are reinvested in local State Parks and Beaches.

Friends also has commissioned iconic, original artwork by renowned artist Michael Schwab to celebrate six local State Parks and Beaches. This work is available on attire, merchandise, posters and as fine art prints. Learn more.